Objective
Bringing "Abrafrutas" closer to its members and producers
To provide knowledge on specific areas related to fruit production and marketing, taking into account the peculiarities of each production center
A complete experience
After evaluating several options, I finally came up with a concept that combines originality, modernity and warmth. The brand I created featured sophisticated typography and a warm, welcoming color palette. The symbol was made up of organic and geometric shapes that complement each other, creating a unique visual harmony.
Credits
Creative Help: Victor Hugo
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